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WordPress blog security is not something most bloggers even consider when they start blogging to make money and yet it could be one of the most significant factors that will impact your success down the road.
Problems associated with a compromised or what is more knows as “hacked” blog are not limited to lost productivity and income that could be generated while that blog is down. There are a few more serious impacts to your overall business that unfortunately become obvious way too late.
Expert Consulting Expense. If your blog is a primary site and income generator you simply have to have it properly restored and operational and for most people it mean finding a professional willing to do it for you. I can tell you first hand, as security consultant that it can get very expensive in a very short time. Security related consulting fee tend to ramp up very rapidly and end up costing you dearly.
Search engines ban. Unknown to most of the people – search engines do ban sites that have been identified as hacked. Most of the time blog owner doesn't even know aboout the problem until someone choose to notify him directly. And it can cost you via lost revenues as instead of arriving onto your blog – searchers who clicked your link are presented with a warning that site is a known malware spreading site. Instead of new visitors you get lost opportunities.
Damaged reputation. If you blog is also used to represent you on the web – your reputation can be damaged in the eyes of potential customers just because your blog was defaced or what is even worth exploited and has malware on it. And when your potential customers pick up a malware from your blog, you can be sure they will spread the word!
Having a secure WordPress blog can be a simple 3 step process that properly implemented can mean a difference between blogging success and trashed reputation. Chose what fits your needs.
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